Collegiate
Restaurant and Food Service Management
Individual Case Study
Hospitality and Tourism
Students are challenged with analyzing a real-world case study situation involving marketing and management functions and tasks in a restaurant or a food service business.
You are the director of operations for LITE LUNCH, a chain of fast-casual restaurants. The chain has over 400 locations and its menu features soups, salads and sandwiches. Most of the menu items are approved for special diets, including low-calorie, low-fat, gluten-free and vegan options.
You are the director of operations for LITE LUNCH, a chain of fast-casual restaurants. The chain has over 400 locations and its menu features soups, salads and sandwiches. Most of the menu items are approved for special diets, including low-calorie, low-fat, gluten-free and vegan options.
You are the director of operations for LITE LUNCH, a chain of fast-casual restaurants. The chain has over 400 locations and its menu features soups, salads and sandwiches. Most of the menu items are approved for special diets, including low-calorie, low-fat, gluten-free and vegan options.
You are the director of marketing for FORK&KNIFE, a chain of casual dining restaurants with over 500 locations. The chain has been in business since the 1950s, but has seen the most significant growth from 1990-2009.
You are the director of marketing for FORK&KNIFE, a chain of casual dining restaurants with over 500 locations. The chain has been in business since the 1950s, but has seen the most significant growth from 1990-2009.
You are the director of marketing for FORK&KNIFE, a chain of casual dining restaurants with over 500 locations. The chain has been in business since the 1950s, but has seen the most significant growth from 1990-2009.
You are the director of food and beverage for HOUSE OF ITALY, a chain of casual dining restaurants with over 800 locations. The restaurant specializes in Italian-American cuisine and is known for its all-you-care-to-eat garlic bread, served tableside.
You are the director of food and beverage for HOUSE OF ITALY, a chain of casual dining restaurants with over 800 locations. The restaurant specializes in Italian-American cuisine and is known for its all-you-care-to-eat garlic bread, served tableside.
You are the director of food and beverage for HOUSE OF ITALY, a chain of casual dining restaurants with over 800 locations. The restaurant specializes in Italian-American cuisine and is known for its all-you-care-to-eat garlic bread, served tableside.
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