High School
Automotive Services Marketing Series
ASM
Individual Series
Marketing
ASM
In the Automotive Services Marketing Series event, participants will be challenged to perform marketing and management functions and tasks related to auto dealers, service stations and related businesses or auto parts stores.
You are to assume the role of the service center manager of Shine Motors, an automobile dealership in a medium sized city. The dealership’s general manager (judge) wants you to determine how to reduce customer complaints within the service center’s courtesy shuttle program.
You are to assume the role of the service center manager of Shine Motors, an automobile dealership in a medium sized city. The dealership’s general manager (judge) wants you to determine how to reduce customer complaints within the service center’s courtesy shuttle program.
You are to assume the role of the service center manager of Shine Motors, an automobile dealership in a medium sized city. The dealership’s general manager (judge) wants you to determine how to reduce customer complaints within the service center’s courtesy shuttle program.
You are to assume the role of the assistant manager of Tire Palace, a retailer that sells tires and wheels with four locations. The general manager (judge) wants you to outline a selling process for Tire Palace employees to assist with selling a new product.
You are to assume the role of the assistant manager of Tire Palace, a retailer that sells tires and wheels with four locations. The general manager (judge) wants you to outline a selling process for Tire Palace employees to assist with selling a new product.
You are to assume the role of the assistant manager of Tire Palace, a retailer that sells tires and wheels with four locations. The general manager (judge) wants you to outline a selling process for Tire Palace employees to assist with selling a new product.
You are to assume the role of a general manager at AMAZING AUTO PARTS, a chain of auto parts stores with over 4,000 locations. The district manager (judge) wants you to decide if the AMAZING AUTO PARTS store you manage should convert part of its parking area into fast charging stations for electric vehicles.
You are to assume the role of a general manager at AMAZING AUTO PARTS, a chain of auto parts stores with over 4,000 locations. The district manager (judge) wants you to decide if the AMAZING AUTO PARTS store you manage should convert part of its parking area into fast charging stations for electric vehicles.
You are to assume the role of a general manager at AMAZING AUTO PARTS, a chain of auto parts stores with over 4,000 locations. The district manager (judge) wants you to decide if the AMAZING AUTO PARTS store you manage should convert part of its parking area into fast charging stations for electric vehicles.
You are to assume the role of the marketing manager at COUNTY REPAIR, an auto repair shop with several locations. The owner (judge) wants you to develop a promotional plan targeting young females that will persuade them into careers in auto mechanics, repair and maintenance.
You are to assume the role of the marketing manager at COUNTY REPAIR, an auto repair shop with several locations. The owner (judge) wants you to develop a promotional plan targeting young females that will persuade them into careers in auto mechanics, repair and maintenance.
You are to assume the role of the marketing manager at COUNTY REPAIR, an auto repair shop with several locations. The owner (judge) wants you to develop a promotional plan targeting young females that will persuade them into careers in auto mechanics, repair and maintenance.
Get the latest news, important notifications, weekly case study and more delivered in your inbox with DECA Direct Weekly.
Get the latest news, important notifications, weekly case study and more delivered in your inbox.
